~ Predictive Identity Detection – The Earliest Possible Notification
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~ Fighting the battle against identity theft
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~ Privacy Protection
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~ IdentityTruth and radius financial group inc. Partner to Offer Identity Theft Protection
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~ IdentityTruth Predicts and Prevents Fraud
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~ IdentityTruth.com – Your identity Your life
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~ First Look: IdentityTruth.com
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~ ID Theft Prevention Goes Proactive
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~ IdentityTruth and radius financial group inc. Partner to Offer Identity Theft Protection
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~ IdentityTruth Reaches out to Millions of Consumers Impacted by the Hannaford Brothers Computer Breach
SmartBrief, 3/18/08

When was the last time you used your birth certificate? When you first got your driver's license? When you were applying to college? When you got married? The first time you applied for a passport?

It is not something most of us give much thought to, but your birth certificate is the first and most important document you will ever own. If your birth certificate is lost or stolen, the loss of that document can lead to stolen assets and damage to your credit and reputation. In the wrong hands, your birth certificate can be used to obtain a driver's license, cash a check, secure a loan, open credit accounts and charge them to the max, rent an apartment, buy a car, purchase a cell phone and rack up charges, or even commit a serious crime – all in your name.

If your birth certificate is stolen or lost and you do nothing to protect yourself, it could take days or even years before you are effected. Typical reporting methods, such as fraud alerts and credit reporting, may eventually notify you of fraudulent activity, but only after the damage has been done. The only way to protect yourself from identity theft is through early detection of suspicious activity – early detection allows you to take action and stop identity theft BEFORE damage occurs.

There are many companies that claim to offer identity theft protection, but only IdentityTruth uses advanced technology to search billions of data points tracking your personal data and detecting suspicious activity. When possible fraud is detected, you are alerted and given direction on how to protect your identity and stop identity theft.

Don't let a missing birth certificate lead to a stolen identity – visit IdentityTruth.com and safeguard your identity from theft.

WALTHAM, MA — April 22, 2008 — IdentityTruth, the leading provider of a new breed of services to help consumers safeguard their Privacy and Identity, today announced that it was chosen by Windward Petroleum to offer its employees comprehensive identity management services. Windward Petroleum is a rapidly growing distributor of petroleum lubricating oils and related specialty products, serving a variety of customers in the automotive, commercial, and industrial business sectors.

"Identity protection is a powerful benefit that organizations can offer their employees," said Steven Domenikos, CEO of IdentityTruth. "Windward understands that identity theft can impact the individual and ultimately put the company at risk – from actual data risk to employee productivity losses caused when embarking on the laborious task trying to correct inaccurate identity information. IdentityTruth simplifies the management process by giving employees insight to where their personal data footprint resides online and tips of how to best mitigate possible risk."

Identity theft is the fastest growing crime in the U.S. with millions of people being impacted each year by this form of fraud. Today consumers are often left confused and defenseless about their options. IdentityTruth combines data from many different sources beyond credit, to detect suspicious activities, fraud schemes, credit requests, related data breaches, and the individual's specific profile to offer a more complete picture of a consumer's identity risk – from credit information to SSN tracking.

Armed with precise actionable information from IdentityTruth, employees will be able to proactively reduce the risk of misuse of their identities through a better understanding of where their personal data exists. All Windward Petroleum employees will also have the assurance of IdentityTruth's premium member services and its $2 million dollar service guarantee.

"IdentityTruth's comprehensive services offer our employee's piece-of-mind with tools to keep their identities safe," said Barbara Sterling, corporate director of risk management for Windward Petroleum. "IdentityTruth's proactive approach helps limit the risk our employees might have with their personal identity information. The ability to get the earliest possible notification – in advance of any identity misuse – affords Windward's employees with the best possible protection."

About Windward Petroleum
Since it's founding in 1998, Windward Petroleum has become that nation's fastest growing distributor of lubricants and related products, with annual revenues of more than $200 million. The company is headquartered in Manchester, New Hampshire, and Windward makes over 1,200 lubricant deliveries daily into 21 states. More information can be found at http://www.windwardpetroleum.com.

About IdentityTruth Inc.
IdentityTruth, is the leading provider of a new breed of service to help consumers safeguard their privacy and identity. Through innovative technology, individuals receive the earliest possible notification^TM in advance of potential misuses of their identities so they can take better control. Early detection is the best protection. IdentityTruth is a privately held, VC- funded company headquartered in Waltham, Massachusetts. Investors include Argonaut Ventures and Stata Venture Partners. For more information, go to www.identitytruth.com or call 781-684-1300.

# # #

IdentityTruth Reaches Out To The 70,000 Oklahoma State University Students, Staff And Faculty Impacted By Server Breach

WALTHAM, MA — May 19, 2008 — A breach in an Oklahoma State University computer server exposed the names, addresses and Social Security numbers (SSNs) of approximately 70,000 students, staff and faculty who purchased parking and transit service permits in the past six years. According to news sources, the discovery of the breach originally occurred in March; the University began notifying permit holders as of May 14. On discovery of the breach, OSU contacted federal law enforcement about the incident and immediately took down all access to the server.

After a stolen laptop exposed the records and personal data of 37,000 students, faculty and staff, OSU transitioned most of its services to random 8-digit identifying numbers for students instead of using SSNs. However, the server used for the parking and transit services had not been transitioned. The OSU website offers resources for helping to manage potential risks stemming from this data breach. It specifically urges individuals to look closely at their credit information.

Because credit monitoring alone does not help to prevent identity theft, IdentityTruth is also reaching out to affected individuals to offer special pricing on its comprehensive identity theft prevention technology. IdentityTruth detects real-time suspicious activities, fraud schemes, credit requests and related data breaches. IdentityTruth uses this information to build an individual identity profile offering a complete picture of a consumer's identity risk – from credit information to SSN tracking.

"The process of protecting all forms of personal data is extremely complex, and is by no means infallible," said Steven Domenikos, CEO of IdentityTruth. "While most institutions and organizations are aware of the risk that data exposure causes, exposure can and will happen because of human error, technology failings or malicious hackers targeting data. The only way to really control the process is to clearly understand where your data resides and the active level of risk at any given time. This can only be achieved with proactive, comprehensive management services like those provided by IdentityTruth."

IdentityTruth is offering a one-month special subscription rate of $1 for more than 70,000 people reportedly impacted by the breach. IdentityTruth is a unique service that provides more complete protection than other, credit-based services. IdentityTruth offers all of the standard identity protections, such as fraud alerts, but goes far beyond standard identity theft prevention services to provide the most comprehensive protection available in the market–all for the same price as other companies charge for fraud alerts alone. IdentityTruth services are also backed by a $2 million service guarantee.

IdentityTruth’s comprehensive identity theft prevention service:

~ Reports suspicious events in the past, such as unrecognized addresses or phone numbers;
~ Ensures that free fraud alerts are properly activated on the consumer's credit profile with the three credit bureaus;
~ Helps to predict possible fraud actions that could impact the individual in the future;
~ Delivers ongoing alerts about any changes to the individual's credit and identity profile; and
~ Reports on any related regionalized data breach that could have impacted the individual's identity.

IdentityTruth provides subscribers the most complete identity theft prevention service available today for the same price as other companies charge for fraud alerts alone.

Individuals who believe their information may have been compromised as part of the OSU data breach are invited to contact IdentityTruth at 800-684-1336. IdentityTruth's service will be offered to any impacted individuals for $1 for the first month's service. For more information about IdentityTruth's offering go to http://www.identitytruth.com/databreaches.

About IdentityTruth, Inc.
IdentityTruth, is the leading provider of a new breed of service to help consumers safeguard their privacy and identity. Through innovative technology, individuals receive the earliest possible notification^TM in advance of potential misuses of their identities so they can take better control. Early detection is the best protection. IdentityTruth is a privately held, VC- funded company headquartered in Waltham, Massachusetts. Investors include Argonaut Ventures and Stata Venture Partners. For more information, go to www.identitytruth.com or call 781-684-1300.

# # #

Oklahoma State University is not affiliated in any way with IdentityTruth and this press release should not be viewed as an endorsement by Oklahoma State University of IdentityTruth or its Service.

Your identity is much more than a credit score, and monitoring only your credit score will not prevent identity theft. Credit reports only alert you to identity theft after the damage is already done. You need to stop identity theft before your credit score is damaged.

Through innovative, advanced technology IdentityTruth empowers you to prevent identity theft by alerting you when your personal information is at risk. Early detection and notification enable you to take action before your credit score is effected.

Learn more about IdentityTruth and protect your credit score from identity theft.

What is Identity Theft?

Identity theft is when one person claims to be another person, either verbally or in writing. Examples of identity theft include using another person's Medicaid card or social security number to obtain benefits, filling out a credit card application using another person's personal information, or using another person's drivers license. Identity theft occurs every day to thousands of people in dozens of different ways – and the problem is growing.

IdentityTruth is the industry's only solution that protects your whole identity from identity theft. Using advanced technology, IdentityTruth searches billions of data points and notifies you of suspicious activity, empowering you to take action before identity theft occurs.

Visit IdentityTruth.com and learn how to stop identity theft fast.